More than chatbots: why business AI agents are Big Tech’s next product battleground
(Version anglaise seulement)
par Guy Bate, Professional Teaching Fellow, Management and International Business, University of Auckland, Waipapa Taumata Rau
Meta’s just-launched Business Agent could mark a major shift in how companies of all sizes deal with customers. But what are the trade-offs?
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jeudi 18 juin 2026