Here's how a TV series inspired the KeepCup revolution. What's next in the war on waste?
(Version anglaise seulement)
par Danie Nilsson, Behavioural Scientist, CSIRO
Rachael Vorwerk, Science Communicator, ARC Centre of Excellence in Optical Microcombs for Breakthrough Science (COMBS), RMIT University
Understanding the success of the ABC’s War on Waste is a lesson in behavioural psychology. Research reveals five ways to guide other entertainment-education interventions to similar success.
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mardi 14 novembre 2023