Observatoire des droits humains (anglais seulement)

Band Builds Fan Base Through Technology, Live Experience

(Version anglaise seulement)

Nick Sherwin of California-based Suburban Skies says his band promotes itself and controls its own destiny thanks to 21st Century technology. “Social media is a wonderful thing, and being able to control your own art and not be signed by a record label — to be your own record label — is liberating.” The Internet and social media, he says, have created more opportunities for musicians, and the key to success is giving fans a multifaceted experience. While having content — songs,...

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