The historic German housewives who laid the groundwork for today’s tradwives

By Katherine Calvert, Leverhulme Research Fellow, Imperial and Weimar Germany, University of Leeds

Over the past few years, “tradwife” content has moved from niche corners of social media into mainstream cultural debate. Tradwives present themselves as embracing a “traditional wife” lifestyle centred on domesticity, motherhood and clearly defined gender roles within marriage.

This content is typically framed through curated images of homemaking, hyper-femininity and nostalgic visions of family life. The tradwife trend is frequently interpreted as a reaction…

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