Ferrari’s first electric supercar has proved controversial – a car designer explains why

By Aamer Mahmud, Associate Professor in Automotive Design, Coventry University

Ferrari’s new sportscar, the Luce (pronounced Loo-che), raises some interesting questions about the future of hi-tech, high-cost supercars in the electric era.

The Italian sportscar maker’s first move into the electric vehicle (EV) segment – with an eye on the Chinese luxury market – signals strategic pragmatism rather than ideological continuity.

Compounding this is the decision to collaborate with LoveFrom, the company…

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