Director / Editor: Victor Teboul, Ph.D.

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Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

Why more food, toiletry and beauty companies are switching to minimalist package designs

By Lan Anh Nu Ton, Assistant Professor of Marketing, Texas Christian University

Pared-down packaging designs send a subtle yet powerful message of purity to shoppers – and they’re willing to fork over more cash for these goods, regardless of the actual number of additives.

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