Fyre Festival II: a psychologist on why some people fall for fraudsters over and over again

By Yaniv Hanoch, Professor in Decision Science, University of Southampton

If you’ve ever been scammed, perhaps you resolved to never allow someone to take you for a fool again. But research shows not everyone reacts this way and in fact some fraud victims go into denial.

This might help explain why the founder of the disastrous 2017 Fyre Festival (a fraudulent luxury music festival), William “Billy” McFarland, has confidently announced plans for a Fyre Festival II.

The main organiser, McFarland,…

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