Holograms and AI can bring performers back from the dead – but will the fans keep buying it?
By Justin Matthews, Senior Lecturer in Digital Media and Popular Culture Researcher, Auckland University of Technology
Angelique Nairn, Associate professor, Auckland University of Technology
A study of fan reactions to ABBA’s virtual Voyage tour highlights the ethical questions being raised by advances in holographic technology.
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- Thursday, June 1st 2023