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Dark Emu has sold over 250,000 copies – but its value can't be measured in money alone

By Julienne van Loon, Associate Professor, Writing and Publishing, School of Media & Communication, RMIT University
Bronwyn Coate, Senior Lecturer in Economics, RMIT University
Millicent Weber, Senior lecturer, Australian National University
Our research team tracked the impact of Dark Emu, Bruce Pascoe’s bestseller, over five years. We measured its value across a range of criteria, from financial to environmental.The Conversation


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