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'Fifty Shades of Grey,' 10 years later: Self-publishing wasn't novel then, but now it's easier to reach a niche audience

By Elizaveta Poliakova, PhD Candidate, Communications and Culture, York University, Canada
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The controversal fantasy novel and its sequels enticed more authors to experiment with self-publishing, but the latter has a history that long predates the steamy bestseller.


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