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Ces start-up qui « jouent au flipper » pour affiner leur business model

(French version only)

By Valérie Sabatier, Associate professor of Strategy, Director of Doctoral Programs, Grenoble École de Management (GEM)
Xavier Tanazacq, Docteur DBA, Grenoble École de Management (GEM)

Plusieurs plates-formes françaises se développent en prenant systématiquement en compte les interactions entre identification des clients, proposition de valeurs et monétisation de leurs solutions.

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