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Director / Editor: Victor Teboul, Ph.D.
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Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

What's in a name for a vaccine campaign? Maybe the end of the pandemic

By Katherine A. Foss, Professor of Media Studies, Middle Tennessee State University
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Vaccination has been controversial from its beginning. Gaining people's trust in vaccines has been crucial. An important part of that is a strong communications plan.


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