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Analog Charm of World Cup Sticker Book Endures Among Fans

Eighth-grade teacher Ari Mascarenhas could have picked high-tech gadgets or modern apps to help his students learn Portuguese, but he instead went old school with the World Cup sticker book. He's been a fan since 1986 — when he was 8 — and the attraction for the collectibles has trickled down generations and endured for adults who still trade the stickers in Brazil, the United States and other countries. Mascarenhas said his soccer-loving students develop critical language skills...

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