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Director / Editor: Victor Teboul, Ph.D.
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Why Americans seeking affordable doctor visits and medicines abroad may misjudge healthcare quality

By Kelli Frias, Provost Associate Professor of Marketing, American University
Deidre Popovich, Associate Professor of Marketing, Texas Tech University
Traveling to Mexico for routine healthcare can be convenient and affordable – but the cues patients rely on to judge quality of care may differ in important ways.The Conversation


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