A24 is a billion-dollar brand parading as cinema’s indie darling. Here’s how it pulls it off
By Andrew Lynch, Lecturer, Cinema and Screen Studies, Swinburne University of Technology
César Albarrán-Torres, Associate Professor, Media, Swinburne University of Technology
For more than a decade, self-professed cinephiles have flocked to the studio for edgy content. But how long can it retain its cult status?
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Monday, April 27, 2026