Is Spotify’s AI ‘killing’ Australian music? What we found from analysing more than 2 million tracks
By Mohsin Malik, Associate Professor, Project Management, Swinburne University of Technology
Guy Morrow, Associate Professor, Arts and Cultural Management, The University of Melbourne
New research finds streaming algorithms aren’t killing Australian music, but they do make it harder for emerging local artists to be discovered.
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Tuesday, March 17, 2026