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Romantasy: sexy tales of women-centred fantasy fiction are boosting the publishing industry

By Athanasia Daskalopoulou, Senior Lecturer in Marketing, University of Liverpool
Anuja Anil Pradhan, Guest Researcher, University of Southern Denmark
In certain corners of the internet recently, people have been debating why “women can’t stop reading fairy porn”.

These discussions centre around the fantasy romance genre, also known as romantasy, which has exploded in both popularity and sales. Onyx Storm, Rebecca Yarros’s third book in The Empyrean series, was the fastest-selling adult novel in 20 years when published in early 2025, according to the…The Conversation


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