Counterfeit Chanel, Louis Vuitton and Hermès bags from China: examining an online phenomenon and its risks for consumers
By Isabelle Chaboud, Professeur senior d’analyse financière, d’audit et de risk management - Directrice de Programme pour le MSc Fashion Design & Luxury Management- Responsable de la spécialisation MBA "Brand & Luxury Management", Grenoble École de Management (GEM)
False video ads for French luxury bags made in China promised unbeatable prices. Buying a fake may come with a potentially high cost.
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Wednesday, September 3rd 2025