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Corporate purpose: how boards of directors monitor the mission of European companies

By Rodolphe Durand, Professeur, stratégie et Politique d'Entreprise, HEC Paris Business School
Rupert Younger, Director, Oxford University Centre for Corporate Reputation, University of Oxford
A study of 21 firms including Barclays, L’Oréal and Philips reveals that their boards of directors take a nuanced approach to corporate purpose.The Conversation


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