What is AI slop? Why you are seeing more fake photos and videos in your social media feeds

By Jon Roozenbeek, Lecturer in Psychology, University of Cambridge
Sander van der Linden, Professor of Social Psychology in Society, University of Cambridge
Yara Kyrychenko, PhD Candidate, Cambridge Social Decision-Making Lab, University of Cambridge

In May 2025, a post asking “[Am I the asshole] for telling my husband’s affair partner’s fiancé about their relationship?” quickly received 6,200 upvotes and more than 900 comments on Reddit. This popularity earned the post a spot on Reddit’s front page of trending posts. The problem? It was (very likely) written by artificial intelligence (AI).

The post contained some telltale…

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