Tolerance.ca
Director / Editor: Victor Teboul, Ph.D.
Looking inside ourselves and out at the world
Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

How ‘ethical influencers’ engage their audiences about saving the planet

By Aya Aboelenien, Assistant Professor of Marketing, HEC Montréal
Ai Ming Chow, Postdoctoral Fellow, Management and Marketing, The University of Melbourne
Much of social media influencing is about getting people to consume more. However, ethical influencers are using their online presence to advocate for sustainable lifestyles.The Conversation


Read complete article

© The Conversation -
Subscribe to Tolerance.ca


Follow us on ...
Facebook Twitter