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Black Friday: parody adverts target unbridled consumerism with an environmental message

By Eleftheria Lekakis, Senior Lecturer In Media and Communication, University of Sussex

This article is based on an interview for The Conversation Weekly podcast on the subvertising movement. Listen to that episode here.

In the lead up to Black Friday, we have been bombarded with adverts from brands offering big discounts off various things we probably don’t need, and may not even be able to afford amid an ongoing cost of living crisis.

But a group of activists…

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