Tolerance.ca
Director / Editor: Victor Teboul, Ph.D.
Looking inside ourselves and out at the world
Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

Israel: why the brand boycotts probably won't make much difference

By Aisha Ijaz, Lecturer in Marketing, Edge Hill University
McDonald’s and Starbucks are among numerous western companies facing consumer boycotts over the Gaza conflict. McDonald’s found itself caught in the crossfire after an Israeli franchisee said it was providing thousands of free meals to the Israel Defense Forces.

Similarly, StarbucksThe Conversation


Read complete article

© The Conversation -
Subscribe to Tolerance.ca


Follow us on ...
Facebook Twitter