Director / Editor: Victor Teboul, Ph.D.

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How to talk about climate change: Highlight harms — not benefits — to alter behaviour

By Eugene Y. Chan, Associate Professor, Marketing, Toronto Metropolitan University

Climate change is slowly, but drastically, influencing how we live, work and play. Governments, as well as for-profit and non-profit organizations, are now seeking ways to limit the effects of human actions on the planet. In many parts of the world, including Australia and Canada, governments are limiting the use of single-use plastics.

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