Tolerance.ca
Director / Editor: Victor Teboul, Ph.D.
Looking inside ourselves and out at the world
Independent and neutral with regard to all political and religious orientations, Tolerance.ca® aims to promote awareness of the major democratic principles on which tolerance is based.

Many of New Zealand's most popular websites use ‘dark patterns’ to manipulate users – is it time to regulate?

By Cherie Lacey, Lecturer in Media Studies, Te Herenga Waka — Victoria University of Wellington
Alex Beattie, Postdoctoral Research Fellow, Centre for Science in Society, Te Herenga Waka — Victoria University of Wellington
Share this article
More than half of the most popular New Zealand websites may be unfairly manipulating visitors, according to our latest research into the use of “dark patterns” in sites with a “co.nz” domain name.

While legal, dark patterns have been described as a type of online design employed to manipulate users into “making decisions that, if fully informed and capable of selecting alternatives, they might not make”.

They’re effective because they…


Read complete article

© The Conversation -


Follow us on ...
Facebook Twitter