Scruffy Boris Johnson's 'man of the people' look is part of a long British tradition

By Dominic Janes, Professor of Modern History, Keele University

It’s often suggested that UK prime minister Boris Johnson uses his distinctive hair as a political device. His trademark untameable mane disarms critics and belies his powerful position. A quick ruffle when the cameras are on enables Johnson to assume the role of a casual “man of the people”, especially when the look is completed with a rumpled suit and a barely-tucked-in shirt.

His style sets him apart from other politicians, most of whom make great efforts to look perfectly groomed…

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