COVID-19 public health messages have been all over the place – but researchers know how to do better

By Todd Newman, Assistant Professor of Life Sciences Communication, University of Wisconsin-Madison
Dominique Brossard, Professor and Chair of Life Sciences Communication, University of Wisconsin-Madison
Emily Howell, Postdoctoral Fellow in Life Sciences Communication, University of Wisconsin-Madison

During the pandemic, clear and reliable health communication can literally be a life-and-death issue. Researchers who focus on the science of science communication highlight strategies that work.

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