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Sure they’re comfortable, but those leggings and sports bras are also redefining modern femininity

By Julie E. Brice, Doctoral Student in Sport Sociology, University of Waikato
Holly Thorpe, Professor in Sociology of Sport and Physical Culture, University of Waikato
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The booming activewear industry markets an idealised feminine form and lifestyle, but women have also been liberated by its functional and versatile clothing.


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