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Director / Editor: Victor Teboul, Ph.D.
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Debilitating Disease Gets Windfall Support through Social Media

A social media stunt sweeping the United States is drawing attention and money to combat the deadly neurological disease, Amyotrophic Lateral Sclerosis, or ALS. In the U.S. alone, there are roughly 15 new cases of ALS diagnosed each day and the disease is well-known for claiming the life of famed American baseball player, Lou Gehrig, nearly 80 years ago. To do the Ice Bucket Challenge, one first challenges others to follow suit and the dump ice water on your head. The stunt raises money...


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