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Facebook Inflated Video Traffic Numbers Over a Two-Year Period

Facebook has admitted that over a two-year time period, it overestimated the amount of time people spent on the site watching videos. “We recently discovered an error in the way we calculate one of our video metrics,” the company said in a statement. "This error has been fixed, it did not impact billing, and we have notified our partners both through our product dashboards and via sales and publisher outreach." One ad buying firm, Publicis Media, told The Wall Street...

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