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NBC says Rio Olympic Viewership Reaches Parity with London

NBC said its Olympic audience reached parity with the London Games for the first time on the third night of competition. But there's an asterisk involved in the claim.   The network said that its "total audience delivery'' was 31.5 million for the Olympics on Monday night in prime time, compared to the virtually identical 31.6 million who watched on the corresponding night in London in 2012.   The "total audience delivery'' figure is a statistic...

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