Online Ventures Target Global Muslim Consumer Market

From travel guides to shopping portals, new Internet ventures aim to capitalize on the growing “Muslim lifestyle” market, which is expanding beyond food to include areas such as tourism, fashion and credit cards. Excluding food, where “halal” dietary restrictions must be followed, most of the world's 1.6 billion Muslims are content to buy the bulk of their goods and services from conventional suppliers. A growing minority, however, want to certify more areas of their consumption as...

© La Voix de l'Amérique - mardi 16 décembre 2014