Cheaper Beans Set to Dominate as Asians Thirst for Instant Coffee

Mumbai civil servant Sachin Kenjale regularly ends his day with a steaming cup of instant coffee after trying the drink for the first time with friends around two years ago. Typical of the growing thirst for quick and cheap coffee sweeping parts of Asia traditionally considered bastions of tea drinking, industry officials say that kind of demand will push the market share of the robusta beans used to make instant powder above more expensive arabica by the end of the decade. Reaching...

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