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Daimler Opens Beijing R&D Center to Tune Mercedes-Benz to Chinese Tastes

Daimler AG has opened a research and development (R&D) center in Beijing tasked with further tuning its Mercedes-Benz brand to wealthy Chinese tastes and closing the sales gap with Audi AG and BMW AG. The German auto maker's move demonstrates a desire to "embed us more deeply in China, to make cars best suited to China," Hubertus Troska, Daimler's China head, told Reuters. Daimler is expanding its Mercedes-Benz brand in China at a time when an investigation into...

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