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YouTube Hopes to Boost Music Profile with New Awards Show

Does the world really need another music video awards show? The answer is yes - at least according to YouTube.      The online video-sharing site is rolling out its first YouTube Music Awards on Sunday, with a show that pairs established industry stars such as Lady Gaga and Arcade Fire along with performers from the Google-owned video site.      The show will boost YouTube's profile just weeks before the site is expected to announce a subscription ...

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