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Will High-Priced Soccer Players Help China Score Big?

Will China be able to become a powerhouse for soccer, or football, depending on how you say it? They've been signing big names, certainly. But will that make it profitable? And do big bucks mean more than fostering a love of the sport?For more news and videos visit ☛ http://english.ntdtv.comFollow us on Twitter ☛ http://twitter.com/NTDTelevisionAdd us on Facebook ☛ http://on.fb.me/s5KV2CHe may be big in Europe, but soccer striker Nicolas Anelka isn't exactly a household name in China. Yet.The Chinese government paid big bucks to sign Anelka -- and others-- to a fledgling soccer club that consistently lags behind powerhouse neighbors Japan and South Korea.But some say the high price tag for elite players won't pay off in the long run. Soccer simply isn't that popular in China.[Lou Yichen, Shanghai Soccer Commentator]:"As seen from the current situation in China, no football club can be operated on a profitable basis. The amount of financial investment put into a football club and the returns you gather from it is not even comparable."Even if the fans do start to turn up... others say all that money could have been better spent elsewhere.[Fan Yun, Youth Football Coach, Former Shanghai Shenhua Midfielder]:"I feel more of the focus should still be on developing young talents. A mature football club must give emphasis on the overall development of their football teams. They cannot let their first team age and have no younger players to take over. This is something that a mature football club must think of. But in China, perhaps it is quite difficult for this to take effect."China currently ranks 68th on the international federation of football score sheet.

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